Contemporary Art in the Americas Arte Contemporáneo en las Américas

Tropicalize Me ! Part 2

Mathieu Laurette

Parallel Oaxaca, México 05/05/2014 – 08/06/2014

matthieulaurette_tropicalizeme1_24

matthieulaurette_tropicalizeme20_8

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In collaboration with Julieta Aranda, Pablo Léon de la Barra, Stefan Brüggemann, Miguel Calderón, Aldo Chaparro Winder, Francisco Cordero-Oceguera, Debora Delmar Corp., Jose García, Mario García Torres, Julieta González, Sofía Hernández Chong Cuy, Adriana Lara, Oliver Martínez Kandt, Pedro Reyes, Papús Von Saeger, Laureana Toledo, Natalia Valencia…

One of the first “new media” artists to have operated in the 90’s, Matthieu Laurette has used stereotypes, role models and processes borrowed from the media and more largely from the idea of the “Society of the Spectacle,” thoroughly in his work. His practice directly questions the relationship between art and life, from his first works in which he appeared on popular television programs to later more complex apparatuses about value and economic circulation, and now to his current work, which is centered on the artistic persona itself, registering actions via certificates, photographs, and social media. Having used dematerialization as his main strategy for over 20 years, Laurette can be seen as a visionary precursor of current artistic strategies affirming the virtual and the network as effective, IRL artistic material.

His ongoing project “Tropicalize me”, started in Bogotá in 2010 and currently being produced in Mexico, consists of Laurette asking different personalities of the Mexican and Latin American art world whom he knows personally to give him a list of tasks, actions or experiments to enact in attempt to “Tropicalize” him. Dealing with the fantasy of the exotic, and underlining its discontinuous nature, the project merges conceptual practices with in situ resources. “Tropicalize me” unveils an ambiguity in contemporary artistic communities longing for firsthand identification with socially constructed post-ideological productions turned into commodities.

Matthieu Laurette (French, b.1970) lives and works in Paris, France. Laurette’s work has been shown in venues such as Solomon R. Guggenheim Museum Soho, New York (1998), the ICA-Institute of Contemporary Arts, London (1999 & 2003), de Appel, Amsterdam (2000 & 2013); 49th Venice Biennale (2001), Castello di Rivoli, Turin (2001) Deichtorhallen, Hamburg (2002), Artsonje Center, Seoul (2002), Palais de Tokyo, Paris (2003 & 2006), Biennal de Pontevedra (2004), P.S. 1 Contemporary Art Center/MoMA, N.Y (2005), Stedelijk Museum, Amsterdam (2005), Yvon Lambert Gallery, Paris (2005), Kunsthalle & Kunstforum, Vienna (2005), the Museum of Contemporary Art, Sydney (2006), MoMA-Museum of Modern Art, New York (2007); MNAM-Centre Pompidou, Paris, (1997, 2000, 2004, 2007 & 2009); Z33, Hasselt (2012); Museo La Tertulia, Cali (2013). In 2003 he received the Ricard Prize for the most representative artist under 40 years old within the French scene.

This project is produced in the framework of the Start-Up, a project conceived by guest curator Dorothée Dupuis for the 24th session of les Ateliers des Arques, artist residency in Lot, France.

Curated by Dorothée Dupuis and Oliver Martinez Kandt

 

http://www.paralleloaxaca.com/

www.lastartup.tumblr.com

www.ateliersdesarques.com

matthieulaurette_tropicalizeme1_24

matthieulaurette_tropicalizeme20_8

matthieulaurette_tropicalizeme2_23

In collaboration with Julieta Aranda, Pablo Léon de la Barra, Stefan Brüggemann, Miguel Calderón, Aldo Chaparro Winder, Francisco Cordero-Oceguera, Debora Delmar Corp., Jose García, Mario García Torres, Julieta González, Sofía Hernández Chong Cuy, Adriana Lara, Oliver Martínez Kandt, Pedro Reyes, Papús Von Saeger, Laureana Toledo, Natalia Valencia…

One of the first “new media” artists to have operated in the 90’s, Matthieu Laurette has used stereotypes, role models and processes borrowed from the media and more largely from the idea of the “Society of the Spectacle,” thoroughly in his work. His practice directly questions the relationship between art and life, from his first works in which he appeared on popular television programs to later more complex apparatuses about value and economic circulation, and now to his current work, which is centered on the artistic persona itself, registering actions via certificates, photographs, and social media. Having used dematerialization as his main strategy for over 20 years, Laurette can be seen as a visionary precursor of current artistic strategies affirming the virtual and the network as effective, IRL artistic material.

His ongoing project “Tropicalize me”, started in Bogotá in 2010 and currently being produced in Mexico, consists of Laurette asking different personalities of the Mexican and Latin American art world whom he knows personally to give him a list of tasks, actions or experiments to enact in attempt to “Tropicalize” him. Dealing with the fantasy of the exotic, and underlining its discontinuous nature, the project merges conceptual practices with in situ resources. “Tropicalize me” unveils an ambiguity in contemporary artistic communities longing for firsthand identification with socially constructed post-ideological productions turned into commodities.

Matthieu Laurette (French, b.1970) lives and works in Paris, France. Laurette’s work has been shown in venues such as Solomon R. Guggenheim Museum Soho, New York (1998), the ICA-Institute of Contemporary Arts, London (1999 & 2003), de Appel, Amsterdam (2000 & 2013); 49th Venice Biennale (2001), Castello di Rivoli, Turin (2001) Deichtorhallen, Hamburg (2002), Artsonje Center, Seoul (2002), Palais de Tokyo, Paris (2003 & 2006), Biennal de Pontevedra (2004), P.S. 1 Contemporary Art Center/MoMA, N.Y (2005), Stedelijk Museum, Amsterdam (2005), Yvon Lambert Gallery, Paris (2005), Kunsthalle & Kunstforum, Vienna (2005), the Museum of Contemporary Art, Sydney (2006), MoMA-Museum of Modern Art, New York (2007); MNAM-Centre Pompidou, Paris, (1997, 2000, 2004, 2007 & 2009); Z33, Hasselt (2012); Museo La Tertulia, Cali (2013). In 2003 he received the Ricard Prize for the most representative artist under 40 years old within the French scene.

This project is produced in the framework of the Start-Up, a project conceived by guest curator Dorothée Dupuis for the 24th session of les Ateliers des Arques, artist residency in Lot, France.

Curated by Dorothée Dupuis and Oliver Martinez Kandt

http://www.paralleloaxaca.com/

www.lastartup.tumblr.com

www.ateliersdesarques.com

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